What is balloon printing?
Balloon printing is quite simply the process of putting some type of image onto the surface of a balloon. Balloon imprinting companies have been around for a long while, but contemporary printing techniques and new machinery are helping to improve the scope of what kind of balloons can be printed on, and what logos may be applied. Many companies and individuals are beginning to realise the possibilities of balloon printing.
Balloons can have multi-coloured designs printed onto their surfaces, and this can be increased by using clever designs and utilising the colour of the balloon itself. It is likewise possible to print onto both sides of a balloon, so no matter where people are standing in relation to the balloon they should be able to see the printed images. Printing can be put on to both latex and foil balloons.
This post hopes to highlight just a few of the possible uses of personalised, printed balloons.
Advantages
Balloons are great because they are not an overly pricey thing to get hold of. Even the more elaborate balloons do not have to cost the Earth, and when you do a comparison of prices with many of the alternatives you can easily see the financial benefits of printed balloons.
One of the more interesting things about using printed balloons at any kind of occasion is the great flexibility they offer. Modern balloon technology allows such a broad range of shapes, sizes and colours that you can really let your creativenessrun wild and allow your imaginative side to take over. There are some limits, but most people are surprised at what can be achieved with just balloons.
This versatility becomes even greater when you start using balloons together to create balloon strings or sculptures. You can mix different coloured balloons to great effect and create bold patterns, or use different shapes and sizes of balloons to create eye-catching exhibits.
Another great benefit of utilizing balloons is that they are incredibly lightweight. This makes them incredibly easy to move about and to sculpt into various shapes. You will not need to employ moving men or forklift trucks to get them to where you would like them to be! The other great advantage is that if you are going to inflate them on location, many hundreds of balloons will fit into a handbag.
The next time you see a bunch of people with custom printed balloons it’s well worthwhile asking where they got them from for future reference.
For social events
Having a set of your own, customised, printed balloons for a social event always adds an additional element of fun and interest to whatever you are doing. Whether the function you are attending is a reasonably formal affair, such as a grand dinner party, or a very informal celebration, such as a stag or hen party, you will find that printed balloons can really make the night be noticeable.
Wedding parties
Wedding parties are the ideal occasion for usingprinted balloons to add charm to your location. They are both formal and informal events at the same time, with a serious purpose but also a focus on having fun and enjoying the day.
During the wedding meal, photo-taking or any other official announcements, you can use various smart balloons printed to complement your surroundings. Then when the partyreally starts you can use a collection of fun balloons with a personalised wedding message. Or how about balloons printed with either the bride or grooms photo to show which side of the family you are on?
Stag & hen nights
Stag and hen parties are always fun occasions, and more often than not they will involve some form of dressing up or decoration. So why not make use of printed balloons as a way of “jazzing up” your night and truly making your party stand out from the masses. Here are just a couple of ideas.
L-plate balloons. One of the most recognisable elements of a hen party is the bride to be wearing driving L-plates on their outfit. It is a classic touch that usually makes the lucky lady stand out from her party of hens. But there is no reason to restrict yourself to embellishing outfits. Why not print an L-plate on a good sized balloon and attach it to the bride to be. Then everybody will easily know who to look out for during the rest of the night!
Nickname balloons. Groups of men out on stag nights will often have their pictures and nicknames used by their good friends printed onto a t-shirt or top. But again, why stop at the outfits? You can print faces, nicknames, or just about any other funny facts onto personalised balloons and hand them out to members of your stag group. You can even make a competition out of who manages to get their balloon safely through the night!
Decorating functions
Printed balloons at events don’t have to be highly conspicuous or gaudy. Actually, you will find that there are many ways that you can organise printed balloons to create very elegant effects. At many formal functions, such as award ceremonies or grand birthday parties, balloons can turn out to be an interesting piece of furniture rather than an outlandish assertion. You can most likely think of more than one occasion that you have witnessed this.
The great flexibility that comes with using balloons at events means that they can be both promotional and decorative. You could use a printed pattern on the balloons and then assemble lots of them together to give the impression of dynamic wallpaper! On the other hand you could use the surface area of the balloons to print your corporate branding or a message you want to get across to your guests. This way, your balloons can perform different tasks depending on how far away the viewer is.
Balloon drops can end an evening in spectacular style and Latex balloons wholsale will supply printed balloons in the numbers that are required for something remarkable.
For corporate events
Whilst many of us associate memories of balloons with birthday parties when we were children, printed balloons can also be used in a more adult environment. The use of printed balloons can actually be very beneficial in the commercial world. While they are not an obvious option, there are creative ways to use balloons for business purposes.
Exhibitions
Anybody who has had a stand at a corporate exhibition will know just how much competition there is for space and quite how hard everyone attempts to bring potential customers in their direction. If you utilise the standard methods of marketing to your exhibition show you will discover that you need to spend plenty of time, and often lots of money, to really stand out. But rather than just contending on the same playing field as your rivals, how about taking to the skies to get one over on them?
Advertising potential
If you are making use of helium filled balloons to help advertise your companythen you will be immediately at an advantage. As we all know, helium filled balloons are lighter than the air around them and will float upwards. With the appropriate amount of string attached to the balloon you will be setting your corporate identity in a space beyond the reach of regular advertising. If your rivals are not doing the same, you will have that room to yourself.
Just like printing your logo or corporate message onto carrier bags or other packaging, branding onto balloons provides a mobile marketing space that you don’t have to transport around yourself. Every time you hand out a printed balloon to a visitor at the exhibition, you are effectually giving out a promotional piece for your company that will be movingaround. Where ever that person goes, your company branding will go too.
Yet another great advantage of using printed balloons as a corporate advertising application is the price. No matter what condition the economy may be in, firms are always looking for the most cost-effective means to promote themselves, and printed balloons are undoubtedly one of these techniques. For a relativelylow price you can get hold of a good quantity of balloons, all printed with your customised message. They are a very cost-effective advertising space.
It is important to note that using a 100 percent balloon-based solution as your marketing plan will not always bring the results you are looking for. It is a great deal better to use printed balloons as one part of your advertising plan. Think of them as the exclamation mark on the end of your marketing sentence.
Beyond printing messages onto balloons, you could purchase numerous balloon accessories that improve what might be achieved with balloons.
Balloon printing options
There are two main kinds of balloon that can be printed on; latex balloons and foil balloons.
Latex balloons are the most common type of balloon. They are the teardrop shaped balloons that are somewhat rubbery in texture. They nowadays come in a broad range of colour possibilities, and you can actually get balloons that are semi-transparent or have a metallic surface finish.
Foil balloons are actually made from mylar, and instead of being formed of one solitary piece of material they are more typically made by sealing two individual pieces together. This hemming process allows for a wide range of different shapes, including stars and hearts. Combined with their shiny finish, foil balloons have become very popular for printing customised messages for special occasions.
The environmental impact
Balloons are a consumable product, therefore people are often worried about the effect they have upon the environment. The good news is that balloons are in fact quite an environmentally friendly solution and using them will not have a damaging effect on the natural world.
Latex balloons are made of a material called natural rubber latex (NRL) which is gathered from trees in tropical areas. The trees are simply tapped for their rubber rather than chopped down, and the cultivation of rubber tree plantations actually helps to avoid rainforest deforestation.
They are also biodegradable and can actually be used on the compost heap! Latex balloons will decompose at different speeds depending on the conditions they are left in, although testing has demonstrated that they will usually decompose completely within 6 months. This is the same length of time as oak leaves take to decompose.
Get your own printed balloons
Hopefully this article will have pointed out a few of the scenarios that printed balloons are well matched to, and maybe you are already thinking of an upcoming event where balloons would make a perfect party piece.
If you want to learn more about getting your own customised printed balloons, there are many companies that are now offering balloon printing as a service. By exploring on-line you will be able to find a balloon printing company that can help you out.
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